Service
Video, reels and motion
Short form content built for trader attention spans.
What you have at the end
You end up with a steady flow of short video your traders stop to watch: reward announcements, rule explainers, platform walkthroughs and campaign clips, cut for each channel and posted on a plan.
Every clip carries the same motion style, captions and brand marks, so a trader who sees three of your videos knows they came from the same firm. One in-house team makes them, so output keeps pace with your calendar instead of depending on a freelancer's schedule.
When your ads need fresh video, it comes from the same team, already written for financial ad review.
What it is
We produce the short videos and reels your firm posts: edits, motion design and campaign clips, made by our own video team. We plan the formats with you, build a motion kit from your brand, and edit from the footage, screen recordings and graphics each clip needs. Each video is cut for the channel it runs on: vertical for reels and shorts, with captions for people who watch with the sound off.
Who it is for
Firms that post on social and need a steady flow of short video. That includes prop firms whose feeds are mostly static images, firms running paid social that need new video creative every week, and brokers that publish market content every day. Video and reels production is part of Growth and Full Scale.
What is included
- A content plan of video formats and series for your channels
- A motion kit: animated logo, captions, transitions and lower thirds in your brand
- Reels and short videos cut for Instagram, YouTube, X and Discord
- Reward announcement and certificate animations
- Rule explainers and platform walkthroughs built from screen recordings
- Video ad creative written and cut for financial ad review
- Shot lists and filming guides for clips your team films
- Captions on every video, for viewers who watch without sound
How we work
Audit
Typically days 1 to 4
Every engagement starts with a detailed audit of your site, your funnel and your marketing. For video, we review what you post today and which formats hold attention.
Plan
Typically days 5 to 8
We tell you what we would build first, and which plan covers it. You get the formats, the series and a monthly posting calendar.
Motion kit
Typically weeks 2 to 3
We build a motion kit from your brand, so every clip opens, captions and closes the same way.
Produce
Typically weekly, from week 4
Our video team edits, animates and delivers the clips for each channel in weekly batches. You review each batch and ask for changes before anything posts.
Review
Every two weeks on Launch, weekly on Growth and Full Scale
A report every two weeks on Launch, a weekly report and a monthly call on Growth, and a weekly call with a live results dashboard on Full Scale. We look at watch time and saves, drop the formats that do not hold attention and make more of the ones that do.
Pricing for this service on its own
Essential
$900
a month
- 6 reels a month
Pro
$1,750
a month
- 12 reels a month
- Motion kit
Advanced
$3,300
a month
- 20 reels a month
- 2 long edits
Elite
from$4,500
a month
- 30 reels a month
- 4 long edits
- Motion ads
Mistakes founders often make
Posting wide clips cut from a webinar
Traders scroll vertically, often with the sound off. A wide clip with no captions loses them before the point arrives.
Opening slowly
Short video is decided in the first moments. Logo intros and long setups lose the viewer. We open on the reward, the rule or the chart, and brand it after.
Lifestyle content instead of trading content
Cars and rooftops attract the wrong audience and draw attention from ad reviewers. Traders watch for rules explained clearly, platforms shown honestly and rewards that are real.
Posting without a plan
One strong video a month does little. A few repeatable series, posted on schedule, build an audience that comes back for the next one.
Making every video an ad
Feeds full of promotions get skipped. Most clips should teach something or show something real, with offers kept to a small share of what you post.
Compliance notes
Video follows the same rules as your ads. Reward amounts shown in a clip match your records, and traders appear only with their consent. We never show profit figures we cannot verify or suggest that passing a challenge is easy.
When a video will also run as a paid ad, we write it for financial ad review from the start: rewards, not payouts, and no income promises. Music comes from licensed libraries or the platform's own library, so clips are not muted or taken down later.
Keep reading
From the journal
Terms explained
Free trader tools
Questions
Which plan includes video?
Every plan. Reels and short videos a month: 2 to 4 on Launch, 4 to 12 on Growth, and 20 or more on Full Scale.
Who makes the videos?
Our in-house video team, on our own staff. Nothing is sent to freelancers.
Do we need to film anything?
Not always. Many formats are built from screen recordings, charts and motion design. When a clip needs a person on camera, such as an update from your leadership, your team films it following the shot list we send.
How many videos do we get each month?
It depends on your plan and the formats we agree. We set the monthly volume with you after the audit, then report against it.
Who owns the videos?
You do. You receive the final files for every video we make for you, and they post on accounts registered to your firm.
Where do we start?
With a detailed audit. Every engagement starts there. Request it through our contact page and we look at your site, your funnel and your marketing.
Start here
Start with an audit.
Tell us where your firm is today. We look at your site, your funnel and your marketing, then tell you what we would build first. There is no obligation to buy.
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